Highlight • Monument
3D Calico Cat Billboard, Shinjuku
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5.0
(29)
The 3D Calico Cat Billboard in Shinjuku, officially known as the "Shinjuku Higashi-guchi no Neko," is a captivating digital monument located in the bustling heart of Tokyo, Japan. Situated on the rooftop of the Cross Shinjuku Building, directly across from JR Shinjuku Station's east exit, this innovative display has quickly become an iconic landmark. At an elevation of approximately 53 meters above sea level, it offers a unique blend of cutting-edge technology and charming animation, making it a must-see attraction in the vibrant Shinjuku district.
Visitors consistently rave about the incredibly realistic 3D effect of the giant calico cat, which appears to leap out from the building. Many describe the experience of watching the cat's lifelike movements, from yawning and stretching to playful meows, as truly delightful. The regular appearances of the cat, often referred to as "Cat TV," draw a crowd, creating a shared moment of wonder and amusement in the busy urban environment.
For those planning a visit, the 3D Calico Cat Billboard is conveniently located and easily accessible via public transport options in Shinjuku. The best viewing spot for the full anamorphic illusion is typically from the Shinjuku Station East Exit plaza, particularly near the large tree or the crosswalk. The monument is wheelchair friendly, ensuring accessibility for all visitors. To fully appreciate the display, it's recommended to allow enough time to catch a few of the cat's performances, which occur every 15 minutes.
The billboard operates daily, with the cat waking up around 7 AM and going to sleep before the screen turns off at 1 AM. While it's a spectacle at any time, many find the best time to see the 3D Calico Cat Billboard is during twilight hours or at night when the screen's light stands out most vividly, enhancing the 3D effect and offering prime photo opportunities. The surrounding area boasts numerous urban amenities, including cafes and restaurants near the 3D Calico Cat Billboard, perfect for grabbing a bite before or after your visit.
The experience of watching the cat is often described as a standout moment, with the feline appearing to practically lean out of the skyscraper floor. Beyond the main cat display, the billboard occasionally features other dynamic content, such as a UFO flying across the screen, adding an element of surprise for repeat visitors. These charming details contribute to the monument's widespread appeal and its status as a social media sensation.
Whether you're exploring the top attractions near 3D Calico Cat Billboard or simply passing through, this unique monument offers a memorable visual treat. You can discover more about this and other fascinating locations, and plan your own urban adventures, by exploring the diverse range of routes available on komoot, tailored for walkers and sightseers alike.
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Nearby routes
Best routes near 3D Calico Cat Billboard, Shinjuku
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Details
Informations
Elevation 50 m
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Saturday 13 June
27°C
21°C
19 %
Additional weather tips
Max wind speed: 23.0 km/h
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Frequently Asked Questions
What is the exact schedule for the 3D Calico Cat's appearances?
The 3D Calico Cat follows a regular schedule, waking up around 7 AM and going to sleep before the screen turns off at 1 AM. The main 'Cat Channel' video, featuring the cat's various lifelike behaviors, broadcasts every 15 minutes, specifically at 00, 15, 30, and 45 minutes past the hour. It's worth waiting a few minutes to catch the full show.
How long should I plan to spend watching the 3D Calico Cat Billboard?
While the cat's main performance lasts only a few minutes, many visitors find themselves captivated and stay for 15-30 minutes to catch multiple cycles. This allows you to see different animations and fully appreciate the 3D effect. It's a quick, delightful stop that can easily fit into a busy Shinjuku itinerary.
Are there any specific viewpoints or angles that enhance the 3D illusion?
Yes, for the optimal 3D effect, it's recommended to stand in the Shinjuku Station East Exit plaza. Specifically, positioning yourself near the large tree or the crosswalk directly across from the Cross Shinjuku Building provides the best perspective. From certain other angles, the illusion may appear flatter, so finding the sweet spot is key.
Is the 3D Calico Cat Billboard accessible for visitors using wheelchairs?
Yes, the 3D Calico Cat Billboard is considered wheelchair friendly. The viewing area in the Shinjuku Station East Exit plaza is flat and easily navigable, ensuring that all visitors can comfortably enjoy the spectacle. Public transport options to Shinjuku Station are also generally accessible.
What are some family-friendly activities or attractions near the 3D Calico Cat Billboard?
Beyond the captivating cat, Shinjuku offers many family-friendly options. You could explore the nearby Shinjuku Gyoen National Garden for a peaceful escape, visit the Tokyo Metropolitan Government Building for free panoramic city views, or enjoy the vibrant atmosphere of Shinjuku's shopping and entertainment districts. Many restaurants in the area cater to families as well.
What kind of urban amenities, like cafes or restaurants, are available nearby?
The area around the 3D Calico Cat Billboard is Shinjuku, one of Tokyo's busiest districts, so urban amenities are abundant. You'll find a vast selection of cafes, restaurants, and convenience stores within a very short walking distance. There's even a themed cafe in the same building as the billboard, offering a unique cat-themed experience.
Are there any parking facilities close to the 3D Calico Cat Billboard?
Given its central location in Shinjuku, direct parking facilities specifically for the billboard are limited. It's highly recommended to use public transportation, as Shinjuku Station is one of the world's busiest and most well-connected hubs. If driving is necessary, there are several paid parking garages in the wider Shinjuku area, but they can be expensive and fill up quickly.
What makes the 3D effect of the Calico Cat so realistic?
The realism of the 3D Calico Cat comes from a combination of advanced technology. It utilizes a large, curved LED screen capable of displaying 4K images, along with carefully designed anamorphic illusion techniques. This creates the perception of depth and makes the cat appear to protrude from the building, especially when viewed from the designated optimal angles.
Are there other dynamic contents or advertisements shown on the billboard besides the cat?
Yes, while the 3D Calico Cat is the main attraction, the billboard does feature other dynamic content and advertisements. Visitors have occasionally reported seeing other animations, such as a UFO flying across the screen. This adds an element of surprise and keeps the display fresh for repeat visitors.
What are the best times of day for photography at the 3D Calico Cat Billboard?
For the most vivid and striking photographs, the best times are during twilight hours or at night. The screen's light stands out most dramatically against the darker sky, enhancing the 3D effect and making the cat truly pop. Daytime photos are also possible, but the contrast might be less pronounced.
Can I include the 3D Calico Cat Billboard in a walking tour of Shinjuku?
Absolutely! The 3D Calico Cat Billboard is perfectly situated to be a highlight of any Shinjuku walking tour. Its location directly across from JR Shinjuku Station's East Exit makes it an ideal starting or ending point, or a captivating stop between other attractions like Shinjuku Gyoen, the Golden Gai, or the bustling shopping streets.